How Shipway Helped ONYC Reduce Their Shipping Costs by 31%

ONYC is a fast-growing kids' footwear brand known for its ergonomic designs and focus on healthy foot development. Launched in late 2023, the brand quickly became EBITDA positive and now processes over 1,200 orders daily. With a strong customer base and 20,000+ positive reviews, ONYC is scaling fast.
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But, with growth came challenges like scaling logistics, managing returns, and RTO management. That’s where Shipway stepped in, Let’s see how it helped ONYC streamline operations.

Pain Points

ONYC, while scaling rapidly, faced the following challenges impacting their customer experience:
1. Frequent RTOs affecting order fulfillment
2. Challenges in handling returns and exchanges smoothly
3. Increasing shipping costs per order
4. Surge in customer queries needing quick resolution

Solution By Shipway

ONYC saw great results with Shipway’s solutions. Here’s how Shipway helped them overcome their specific challenges:- ONYC used Shipway’s auto-courier allocation system for simplified and optimized courier aggregation, for faster, more efficient deliveries.
- ONYC used Shipway Delight where they got a branded tracking page to help customers track orders seamlessly and reduce customer queries.
- Shipway helped ONYC send regular order updates to customers to decrease customer anxiety and improve customer experience.
- ONYC also used Shipway’s Return and Exchange automation to efficiently manage customer returns.

Results

With Shipway, ONYC achieved smoother logistics, lower costs, and happier customers.- Optimized courier selection based on pin code, location, and courier performance.
- Reduced RTOs from 21% to 10%, minimizing return losses.
- Increased delivery success rate from 88%-89% to 94%.
- Lowered logistics cost per order from ₹98-₹100 to ₹69-₹70.
- Streamlined returns and exchanges for faster processing.
- Improved customer experience with real-time tracking and proactive updates, reducing customer queries by 50%.