How Capes India Grow by 10X with Ecommerce Automation

About Company

Founded in 2016, Capes India has accelerated their business from just an idea to industry leaders in India. They are a team of a close-knit collection of thinkers and innovators who are dedicated to not just creating breakthrough tech accessories but building a brand that provides customers with the best possible experience while buying them.

Capes India provides a curated range of gadget skins suitable for phones, laptops, cameras, and decals. To curate these ideas they have an in-house production facility and they are selling directly to their customers. They themselves are the team of manufacturers and marketers of their products, making them a leading D2C brand in India.

Challenges

Returning the product is not a necessary option for the customers here as every customer wants customized skins for their gadget. Capes India works majorly on the make-on-order module of business, hence facing fewer returns but processing fraud order is a big hassle.

Majorly, Capes India faced slow order processing and the risk involved in fulfilling the fraud orders as their challenges being a D2C brand in the small & new niche of the eCommerce industry.

- The increased time involved in order processing.
- Simplifying the back-office operations.
- Inventory lying in hand because of fraud orders.
- Errors and time involved in manual operations.

Solution

Capes India is now managing and tracking its order fulfillment process with Shipway’s easy-to-use interface and was able to scale 10x.

The key benefits they received from Shipway’s service:

- Faster order processing time.
- Flagging risky orders.
- On-time customer query resolution.
- A less manual effort with an automated solution.

Result

Our user-friendly and easy-to-use panel for order fulfillment allows our clients to start working without any delay or transition. We helped Capes India with:
👉 Simplified & faster order processing.
👉 70-80% reduction in Customer Queries.
👉 30% reduction in RTOs through fraud detection.
👉 Easy Tracking of All Orders